Nov 8, 2021
MARCHON EYEWEAR, INC. AND BLACK GIRLS RUN! ANNOUNCE NATIONAL PARTNERSHIP
NEW YORK, NY, NOVEMBER 8, 2021 – Marchon Eyewear, Inc., one of the world’s largest manufacturers and distributors of quality eyewear and sunglasses, and Black Girls RUN! is proud to announce a national partnership. The partnership includes the debut of two exclusive sun styles and a designated pouch, designed for the Black Girls RUN! community with a focus on eye care, performance eyewear, and fashion.
The first sunglass style (IAMaRunner09) has a modified rectangle shape, designed with a smoke silver flash lens. The ombre frame-front in matte black/bright pink is complemented by the pink rubberized diamond pattern on the inner temple tips, which provides additional grip and comfort for running. The Black Girls RUN! logo is featured on the left-wearing temple to complete the look.
The second sunglass style (PreservetheSexy2021) is a classic, cat-eye shape perfect for every day. The black/bright pink-colored temple design and the pink mirrored lenses make a statement. The Black Girls RUN! logo appears in silver on the left-wearing temple.
“We are very proud to announce this partnership with Black Girls RUN!.” said Thomas Burkhardt, Senior Vice President of Global Brands, Marketing and Design for Marchon Eyewear, Inc. “Our teams have worked together to design and create these frames for the Black Girls RUN! community – blending performance eyewear, quality eye care, and fashion.”
“We are excited to partner with Marchon Eyewear and introduce their brand to BGR! Nation,” said Jay Ell Alexander, owner, and CEO of Black Girls RUN!. “Our running community is always looking for ways to enhance their run and what better way than this through fashion and safety.”
Starting in November, the sunglasses will be available to purchase on www.blackgirlsrun.com. For all Black Girls RUN! events, news, and information, visit www.blackgirlsrun.com.
About Marchon Eyewear, Inc.
Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunglasses. The company markets its products under prestigious brand names including Calvin Klein, Columbia, Converse, DKNY, Donna Karan, Dragon, Flexon, Karl Lagerfeld, Lacoste, Lanvin, Liu Jo, Longchamp, Marchon NYC, MCM, Nautica, Nike, Nine West, Pilgrim, Pure, Salvatore Ferragamo, Skaga, and Victoria Beckham. Marchon Eyewear distributes its products through a global network of subsidiaries and distributors, serving over 80,000 accounts in more than 100 countries. Marchon Eyewear is a VSP Global® company, which is a doctor governed organization focused on connecting its 88 million members to affordable, accessible, high-quality eye care and eyewear. For more information, visit www.marchon.com and follow @marchoneyewear.
About Black Girls RUN!
Black Girls RUN! is a national running group launched in 2009. The organization has grown to include more than 70 running groups across the nation with more than 240,000 members. The group was created to combat the obesity epidemic among women in the African- American community and dispel the myth that black women do not run. The groups include beginner and experienced runners and provide a support system to help members reach their fitness goals. Black Girls RUN! provides a community and inspires all women to run. For more information about Black Girls RUN!, visit www.BlackGirlsRUN.com.
MEDIA CONTACTS:
Marchon Eyewear, Inc.
Ally Kamelhar, Senior Communications Specialist
akamelhar@marchon.com
Black Girls RUN!
Jay Ell Alexander, Owner, and CEO
jayell.alexander@blackgirlsrun.com
info@blackgirlsrun.com